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Auswirkungen der Online-Essenslieferungs-App Zomato

Auswirkungen der Online-Essenslieferungs-App Zomato

D. Vijay / S. Shajitha Banu

60,26 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2024
Materia
Ventas y marketing
ISBN:
9786207167319
60,26 €
IVA incluido
Disponible

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Sobre IBD

Zomato, ein führender Online-Essenslieferdienst, steht vor der Herausforderung, die Kundenzufriedenheit und die betriebliche Effizienz aufrechtzuerhalten, die für seinen Erfolg auf dem hart umkämpften Markt für Essenslieferungen entscheidend sind. Trotz seiner umfangreichen Restaurantpartnerschaften und Marktpräsenz hat Zomato Schwierigkeiten, die Erwartungen seiner Kunden in Bezug auf pünktliche Lieferungen, die Qualität der Speisen und das allgemeine Nutzererlebnis zu erfüllen. Dies hat zu sinkenden Kundenbindungsraten und negativem Feedback geführt, was einen potenziellen Verlust von Marktanteilen an die Konkurrenz zur Folge hat. Darüber hinaus müssen Zomatos betriebliche Abläufe, einschließlich Bestellmanagement, Lieferlogistik und Lebensmittelsicherheitsstandards, weiter optimiert werden, um einen reibungslosen Betrieb zu gewährleisten und das Vertrauen der Kunden zu erhalten.

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