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Chief Cultural Officer

Chief Cultural Officer

Roberto Masiero

53,00 €
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Editorial:
Lulu Press
Año de edición:
2020
Materia
Atención al cliente
ISBN:
9781735162416
53,00 €
IVA incluido
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Sobre IBD

This document argues that institutions can go a step farther and create more value with the Chief Cultural Officer (CCO). In addition to the person-centered sensitivity that values each of the workers at multiple levels, the CCO is tasked and skilled with managing the cultural nuances of the workers inside and outside the corporation. The goal is to create a suitable bridge for the communication of context and value both from the corporation outward and from the host culture inward.

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